Client communication that lets you focus on the work
Campaign proposals, performance reports, creative briefs, and client onboarding in 45 languages. Built for agencies juggling many clients.
Choose a template
Campaign Proposal
Why Marketing Agency teams use Kerna
Campaign proposals take hours that could be billed to creative work
Performance reports get rushed at month-end — and rushed reports erode client confidence
Client onboarding emails set the tone for the entire engagement — they need care
Creative briefs require precise phrasing to avoid scope creep later
Multilingual client portfolios stretch account managers thin
Strategy presentation invitations and content approval requests need consistent, polished tone
Built around how Marketing Agency teams actually work.
Account manager efficiency at scale
AMs handle 6-12 clients. Kerna takes the friction out of standard correspondence so they can focus on strategy and creative review.
Tones for every client relationship
Enthusiastic for campaign launches, diplomatic for scope discussions, direct for status updates, formal for new business pitches. Match the moment.
Custom Templates for agency standards
Lock in your agency's voice for proposals, reports, and briefs. Different account managers, same agency feel.
Team accounts with shared templates
Business and Enterprise plans support team-wide templates. Strategy, creative, and account teams stay aligned on agency voice.
Your Marketing Agency inbox, sorted the way you sort it
Kerna starts you with five categories built for this industry and hands them to you in your own language. Rename them, rewrite them, or add one of your own. Nothing is fixed and nothing is saved until you say so.
Every common Marketing Agency email, drafted in one click.
Pre-configured email scenarios from Kerna's add-on, tuned for your field.
The Marketing Agency documents Kerna already recognises
Five document types with the fields already named, so the first extraction works before you have configured anything. Add your own fields on top. Gmail exports to Google Sheets, Outlook to Excel, a new file every time.
Campaign brief
12 fieldsMedia plan
5 fieldsPlus one row per line: Placement, Channel, Format, Flight dates, Spend, Impressions or reach
Invoice
20 fieldsPlus one row per line: Description, Item code, Quantity, Unit price, Discount, Net amount
Performance report
11 fieldsCreative spec
12 fieldsRun it on the next Marketing Agency document that arrives
Free to start, in the inbox you already use. Gmail exports to Google Sheets, Outlook exports to Excel and can take every attachment on a message in one pass.
Frequently asked questions
Can different teams have different templates?
Yes. Business plan and above support team-shared templates. Account services, creative, and strategy teams can maintain separate template libraries while sharing core agency voice settings.
How does Kerna fit with our project management tool?
Kerna lives in Gmail — your PM tool (Asana, ClickUp, Monday) tracks work and deadlines. Kerna handles the client correspondence between project milestones. The tools complement each other.
Will Kerna replace our copywriters?
No — Kerna handles operational correspondence (proposals, reports, status updates) where speed matters more than creative writing. Your copywriters still handle the creative deliverables for client campaigns.
Does it work for international clients?
Yes. 45-language support lets agencies serve international clients without dedicated bilingual staff. Reply to a German client in German, a French client in French — at AM-level quality.
Ready to upgrade your Marketing Agency email workflow?
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