All industries
For Marketing Agencies

Client communication that lets you focus on the work

Campaign proposals, performance reports, creative briefs, and client onboarding in 45 languages. Built for agencies juggling many clients.

Why Marketing Agency teams use Kerna

Campaign proposals take hours that could be billed to creative work

Performance reports get rushed at month-end — and rushed reports erode client confidence

Client onboarding emails set the tone for the entire engagement — they need care

Creative briefs require precise phrasing to avoid scope creep later

Multilingual client portfolios stretch account managers thin

Strategy presentation invitations and content approval requests need consistent, polished tone

What Kerna does

Account manager efficiency at scale

AMs handle 6-12 clients. Kerna takes the friction out of standard correspondence so they can focus on strategy and creative review.

Tones for every client relationship

Enthusiastic for campaign launches, diplomatic for scope discussions, direct for status updates, formal for new business pitches. Match the moment.

Custom Templates for agency standards

Lock in your agency's voice for proposals, reports, and briefs. Different account managers, same agency feel.

Team accounts with shared templates

Business and Enterprise plans support team-wide templates. Strategy, creative, and account teams stay aligned on agency voice.

10 ready-to-use templates

Pre-configured email scenarios from Kerna's add-on, tailored for Marketing Agency teams.

1
Campaign Proposal
2
Performance Report
3
Creative Brief Request
4
Client Onboarding Welcome
5
Request for Assets (logos, images)
6
Weekly Analytics Report
7
Strategy Presentation Invitation
8
Invoice for Monthly Retainer
9
Content for Approval
10
End of Campaign Summary

Frequently asked questions

Can different teams have different templates?

Yes. Business plan and above support team-shared templates. Account services, creative, and strategy teams can maintain separate template libraries while sharing core agency voice settings.

How does Kerna fit with our project management tool?

Kerna lives in Gmail — your PM tool (Asana, ClickUp, Monday) tracks work and deadlines. Kerna handles the client correspondence between project milestones. The tools complement each other.

Will Kerna replace our copywriters?

No — Kerna handles operational correspondence (proposals, reports, status updates) where speed matters more than creative writing. Your copywriters still handle the creative deliverables for client campaigns.

Does it work for international clients?

Yes. 45-language support lets agencies serve international clients without dedicated bilingual staff. Reply to a German client in German, a French client in French — at AM-level quality.

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Client communication that lets you focus on the work | Kerna | Kerna